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Can you imagine not having a cell phone these days? I’m not saying you should have an iPhone, but do you know how many people don’t have at least a basic phone? Not much, right? Well, the same can be said about learning how to write SEO content as a freelance online writer.

I learned SEO writing and added it to my skillset in 2007. Gosh, I’m glad I did, for the following reasons.

1. Stand out from the competition

Writing SEO content sets you apart from the competition because it is still new to many online writers who have not taken the time to understand what this form of writing is all about.

But have you looked at the demands of many online jobs these days? You will see the following: Knowledge of SEO best practices is an asset; knowledge of content management systems; practical knowledge of SEO; know how to write traffic driving content, social media writing skills a priority; etc.

When you learn SEO copywriting, you acquire all of these skills – it sets you apart from freelancers who don’t know what this form of technical writing is all about.

2. Suitable for more jobs

As a hitchhiker, if you have this skill, you can apply for — and find — more jobs. You no longer have to skip these tasks when you see them online, or wonder what the hell they’re talking about when they say things like keywords, anchor text, or on-page SEO.

you will know!

3. High profitability

According to the U.S. Bureau of Labor Statistics, the median salary for “writers and writers” in 2012 was $55,940 per year. According to the website, primary education is a bachelor’s degree.

Compare this to SEO writing, where the median salary right now (Winter 2014) is $66,000, according to the job site SimplyHired. And you can learn SEO and start a lucrative career as a home writer in under a week – really!

Four. Recession-proof, working from home

According to the US Bureau of Labor Statistics website, the job outlook for “writers and writers” over the next ten years (2012-2022) is below the average for all occupations – at 3%.

Now compare it to the job prospects of an SEO content provider. It grows faster than unwanted weeds in a well-maintained garden. prove?

According to a 2012 study by New York-based tech firm Conductor, the demand for professionals who list SEO jobs and skills on their LinkedIn profiles has grown 112% year over year [including SEO writers], with salaries up to $94,000.

The reason is that SEO is all about finding businesses online. If you can help companies do this, they’ll pay dearly for it, and since Google and its nasty algorithm changes aren’t happening anytime soon, if you follow their guidelines, you’ll be a red-hot online writer (i.e., create a recession-proof company for yourself).